Category: News

Farm Forum: a media outlet at the heart of the passion for farming

Agence Puck 20 March 2025 0

Avec Puck L’Agence, le magazine Farm Forum s’est imposé comme un véritable rendez-vous éditorial. Avec deux numéros par an, le magazine continue d’évoluer pour offrir du contenu toujours plus proche des attentes de son lectorat. Une belle preuve qu’au-delà de la technologie, ce qui compte avant tout, c’est la passion.

B2B communication strategy: the 5 mistakes to avoid

Agence Puck 19 March 2025 0

Évitez ces 5 erreurs en communication B2B !

Une stratégie mal définie nuit à votre visibilité et à votre conversion. Absence de stratégie, branding flou, SEO négligé… découvrez comment optimiser votre communication pour attirer plus de clients en 2025.

New 2025 year progress bar on digital lcd display with reflection.

2025 BtoB marketing and communication: what are the prospects?

Agence Puck 21 February 2025 0

Even if the tools are changing (digitalisation, AI, automation, etc.), a number of principles remain the foundation of any effective BtoB marketing and communication strategy. The challenge is therefore to adapt these fundamentals to new channels and buyer behaviour.

But where does A4 come from?

Agence Puck 5 December 2024 0

Découvrez l’histoire du format A4, un standard mondial issu du système métrique, essentiel en communication pour des supports adaptés et efficaces.

Leporello: the accordion book reinventing art and publishing

Agence Puck 15 November 2024 0

Découvrez le Leporello, ce livre plié en accordéon qui séduit les artistes et les éditeurs. Pratique et esthétique, il offre un format unique pour présenter images, portfolios et créations visuelles en continu. Parfait pour l’art et l’édition contemporaine !

How can we help entrepreneurs find their market?

Agence Puck 10 March 2023 0

During economic downturns, companies try to preserve their profits by cutting costs. Naturally, communication budgets are often the first to be cut in such a situation.

5 good reasons to switch to Google Analytics 4 (or not)

Agence Puck 10 March 2023 0

During economic downturns, companies try to preserve their profits by cutting costs. Naturally, communication budgets are often the first to be cut in such a situation.

Business,Shaking,Hands,,Finishing,Up,Meeting.,Successful,Businessmen,Handshaking,After

WHAT IS MARKETING?

Agence Puck 8 February 2023 0

During economic downturns, companies try to preserve their profits by cutting costs. Naturally, communication budgets are often the first to be cut in such a situation.

6 GOOD REASONS TO COMMUNICATE IN TIMES OF CRISIS

Agence Puck 28 June 2022 0

During economic downturns, companies try to preserve their profits by cutting costs. Naturally, communication budgets are often the first to be cut in such a situation.

HOW TO POSITION A TERRITORY OR A TOURISM PLAYER EFFECTIVELY

Agence Puck 28 June 2022 0

As we all know, our daily lives are papered with promotional advertising messages. We are subjected to no fewer than 3,000 appeals every day. In tourism, brands and territories are no exception, especially as the end of the year approaches. They often use the same arguments to promote themselves, creating growing sameness. Positioning yourself is a powerful act of communication that means fighting this sameness and the avalanche of appeals aimed at consumers. This applies to institutions, people, companies and even tourist destinations.