Video

Institutional communication: video “The birth of a gaze” for Stradal

27 April 2023
Client
Stradal
Application
France
Team
Bruno Dupille / Stéphane Mordelet - La Cave Paris
Duration
6 months
Stradal, the leader in precast concrete in France.
This material makes it possible to build long-lasting infrastructure, for example for sewerage networks. It stands the test of time better, and we now even talk about depreciating these networks over 100 years. This longevity is possible thanks to manufacturing in specialised workshops, with a sophisticated process, particularly for inspection chambers. This process also enables Stradal to produce custom infrastructure, or to make it resistant to ground constraints, such as networks in the water table or those facing aggressive soils.
A corporate video serving several objectives
That is the whole purpose of the film produced by Agence Puck at the Stradal plant in Fontenay-sur-Loing. Through discovering the birth of an inspection chamber, the audiovisual production also highlights the expertise of the people who make these chambers and enable this high level of manufacturing. The result is a film that is at once: 
  • technical, 
  • a promotion of Stradal's sanitation expertise, 
  • and at the same time corporate, since it stands as an emblem of the brand's leadership in the market. 
A fine corporate communication campaign that we're delighted to have produced. 
Screenshot of the video produced by Agence Puck for Stradal
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