Stradal is a leading industrial player in precast concrete solutions for regional development, committed to the challenges of ecological transition, technical performance and urban infrastructure development.
We support the company in all its trade show communication, building tailored campaigns designed to maximise visibility, stand attendance and the quality of the contacts generated.
Anticipate, inform, engage: communication well before the big day
A successful trade show begins well before the doors open. That's why we put a structured communication plan in place:
- Targeted email campaigns, inviting customers and prospects to come and talk to the experts and discover the latest innovations.
- Scripted LinkedIn posts, to set the pace of online communication and build anticipation.
- Dedicated landing pages with sign-up forms, to manage registrations, issue free invitations and enrich the contact database.
From one trade show to the next, the requests are often similar: visibility, traffic, showcasing the offer. To respond effectively to these recurring challenges, we created a ready-to-activate “show kit”. It enables us to anticipate needs, mobilise our teams quickly and ensure smooth, uniform delivery of the different actions, while leaving room to adapt to the specifics of each event.
On site
To strengthen the impact of the Stradal stand, we also advise on and handle the graphic design of the visual elements:
- Explanatory panels on products and innovations,
- animated or printed visuals, consistent with the digital campaigns.
A global campaign, designed as a sales lever
Our approach isn't limited to visibility. Every action aims to generate qualified leads, showcase the brand's expertise and strengthen its positioning on strategic topics.
