In early 2024, Case IH France, the famous American agricultural manufacturer, launched a major content strategy. As part of this, Agence Puck developed an innovative internal platform designed to make exchanges between dealers and the manufacturer easier.
Easily managing orders and customisation
For the launch of the new version of the magazine Farm Forum, the Case IH enthusiast magazine, the platform proved its effectiveness. It makes it possible to manage orders and customise magazines for each dealer, offering an experience tailored to everyone's needs.
A library of ready-to-use content
The platform also includes a content library. Dealers can access it easily to find photos, videos, articles and other communication materials ready for distribution. This feature is essential for speeding up the sharing and distribution of quality content.
Key benefits of the platform
Finally, this internal platform offers several significant benefits:
- Easier exchanges : back-and-forth between dealers and the manufacturer is smooth and quick.
- Simpler procedures : dealer imprinting processes are simplified.
- Content sharing : sharing content is easy and encourages dealers to distribute it.
Agence Puck stands out for its ability to adapt to clients' specific needs. Whether you need a tailor-made platform or other more strategic services, the communication and marketing agency Agence Puck will meet your expectations with flexibility and efficiency.
