{"id":2597,"date":"2022-03-29T14:29:28","date_gmt":"2022-03-29T12:29:28","guid":{"rendered":"https:\/\/agence-puck.fr\/?p=2597"},"modified":"2022-07-27T15:11:59","modified_gmt":"2022-07-27T13:11:59","slug":"les-differents-types-dimpression","status":"publish","type":"post","link":"https:\/\/agence-puck.fr\/en\/actualites\/les-differents-types-dimpression\/","title":{"rendered":"LES DIFF\u00c9RENTS TYPES D’IMPRESSION"},"content":{"rendered":"
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Une fois le travail des cr\u00e9atifs finalis\u00e9 et les fichiers valid\u00e9s par vos soins, il est temps de passer \u00e0 l\u2019impression de vos outils print. Pour cela, il faut choisir l\u2019imprimeur qui saura r\u00e9pondre \u00e0 vos besoins en proposant le meilleur r\u00e9sultat au meilleur prix et dans les meilleurs d\u00e9lais. C\u2019est \u00e0 ce moment qu\u2019entre en jeux de nombreuses questions\u00a0: quel type d’imprimeur et surtout quelle impression choisir pour mes outils ?<\/p>

Fabricant est un v\u00e9ritable m\u00e9tier, pour vos projets d\u2019envergure il est n\u00e9cessaire de se tourner vers des conseillers en fabrication. Avec nos diverses exp\u00e9riences au sein de l\u2019agence Puck et gr\u00e2ce \u00e0 l\u2019imprimerie qui fait partie de notre groupe Ocom&Co, nous allions toutes les connaissances requises pour r\u00e9pondre \u00e0 vos besoins. Dans cet article nous vous expliquons les diff\u00e9rentes options d\u2019impression qui s\u2019offrent \u00e0 vous.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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OFFSET, NUM\u00c9RIQUE, S\u00c9RIGRAPHIE\u2026 QUELLES DIFF\u00c9RENCES POUR QUELS USAGES ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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L’OFFSET<\/u><\/strong><\/p>

L’offset, proc\u00e9d\u00e9 d’impression historique sans doute le plus connu et souvent qualifi\u00e9 d’imprimerie traditionnelle, consiste \u00e0 imprimer sur du papier – en feuilles ou en bobines – \u00e0 l’aide de machines rotatives (cylindres d’impression) offrant une tr\u00e8s grande finesse d’impression et des cadences tr\u00e8s rapides. Appropri\u00e9e pour les tr\u00e8s grosses s\u00e9ries (\u00e0 partir de plusieurs milliers d’exemplaires), c’est la technique d’excellence pour l’impression de journaux, magazines, livres et autres ouvrages ainsi que pour la papeterie : cartes de visite, flyers, plaquettes, etc. \u00c9galement utilis\u00e9e pour d’autres supports, elle reste n\u00e9anmoins r\u00e9serv\u00e9e aux tr\u00e8s gros tirages, essentiellement sur papier.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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L’IMPRESSION NUM\u00c9RIQUE<\/u><\/strong><\/p>

La reprographie, \u00e9galement appel\u00e9e num\u00e9rique petit format, permet de r\u00e9pondre aux m\u00eames besoins que l’offset mais est plus ad\u00e9quat pour les petites quantit\u00e9s et uniquement pour les petits formats (<60cm environ). D’un fonctionnement similaire \u00e0 une imprimante laser de bureau, la reprographie n’imprime que sur papier (<350g en g\u00e9n\u00e9ral) et ne permet pas d’applications sp\u00e9cifiques (vernis s\u00e9lectif, pelliculage, etc.).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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<\/p>

LA S\u00c9RIGRAPHIE<\/u><\/strong><\/p>\n

N\u00e9e pour r\u00e9pondre \u00e0 d’autres besoins, la s\u00e9rigraphie a la particularit\u00e9 d’imprimer tous types de supports, souples ou rigides, et pas uniquement le papier. Elle permet d’imprimer du grand format sur plaques et bobines et convient parfaitement pour des quantit\u00e9s moyennes.<\/p>\n

La s\u00e9rigraphie peut cependant trouver ses limites dans les petites quantit\u00e9s ne permettant pas d’amortir suffisamment les co\u00fbts de calage, pr\u00e9paration des \u00e9crans, m\u00e9lange des encres, etc. Elle peut en revanche offrir des avantages ind\u00e9niables en termes de qualit\u00e9, de prix et permet surtout des rendus inaccessibles autrement : encres odorantes, encres fluo, argent\u00e9es, dor\u00e9es, paillet\u00e9es ou encore application de vernis.<\/p>\n

La s\u00e9rigraphie est donc tr\u00e8s demand\u00e9e pour des besoins sp\u00e9cifiques.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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<\/p>

LE NUM\u00c9RIQUE GRAND FORMAT<\/u><\/strong><\/p>\n

Le num\u00e9rique grand format, dernier arriv\u00e9 dans les techniques d’impression, offre une palette tr\u00e8s large de possibilit\u00e9s d’impression avec des machines de plus en plus performantes. Id\u00e9al pour les petites quantit\u00e9s voire en exemplaire unique avec des co\u00fbts de calages inf\u00e9rieurs aux autres techniques et donc des tarifs abordables, il est possible d\u2019imprimer tous formats et tous types de supports. Par ailleurs, cette technique d\u2019impression offre une grande vitesse d’impression et un haut niveau de qualit\u00e9.Cependant, contrairement \u00e0 certaines id\u00e9es re\u00e7ues, le num\u00e9rique n’est pas forc\u00e9ment la meilleure solution \u00e0 tous les besoins d’impression en termes de qualit\u00e9, de co\u00fbts ou simplement de faisabilit\u00e9.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Le choix peut sembler \u00e9vident, pourtant il l’est rarement. La technique d’impression ne r\u00e9pond pas \u00e0 un r\u00e9f\u00e9rentiel exact de crit\u00e8res permettant de tomber \u00e0 coup s\u00fbr sur la meilleure formule, \u00e0 savoir le meilleur rapport qualit\u00e9\/prix en fonction des quantit\u00e9s, du mat\u00e9riau imprim\u00e9, du format, etc. Plusieurs techniques peuvent potentiellement mener au m\u00eame r\u00e9sultat ou presque mais, selon les cas, avec des concessions potentielles sur la qualit\u00e9, le d\u00e9lai ou bien s\u00fbr les tarifs.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Une fois le travail des cr\u00e9atifs finalis\u00e9 et les fichiers valid\u00e9s par vos soins, il est temps de passer \u00e0 l\u2019impression de vos outils print. Pour cela, il faut choisir l\u2019imprimeur qui saura r\u00e9pondre \u00e0 vos besoins en proposant le meilleur r\u00e9sultat au meilleur prix et dans les meilleurs d\u00e9lais. C\u2019est \u00e0 ce moment qu\u2019entre […]<\/p>\n","protected":false},"author":1,"featured_media":2804,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2597","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"yoast_head":"\nLES DIFF\u00c9RENTS TYPES D'IMPRESSION - Agence Puck<\/title>\n<meta name=\"description\" content=\"Strat\u00e9gie de communication, positionnement de marque, marketing, retrouvez ici nos astuces et conseils.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/dev.agence-puck.fr\/actualites\/les-differents-types-dimpression\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LES DIFF\u00c9RENTS TYPES D'IMPRESSION - 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